The Heineken Company

  • Western Cape
  • The Heineken Company
Job Description:

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    HEINEKEN - the worlds most international brewer. It is the leading developer and marketer of premium beer and cider brands. Led by the Heineken® brand, the Group has a portfolio of more than 300 international, regional, local and speciality beers and ciders. We are committed to innovation, long-term brand investment, disciplined sales execution and focu...

    Demand Manager - Stellenbosch/ Sandton

    Key Responsibilities

    Demand Forecasting

    • Assist functions in the planning/ evaluation of launching NPDs, new SKUs, Investments into various regions by forecasting demand for said action given all available information sources.
    • Be the central demand side point of contact for demand forecasting collation, alignment and conflict identification
    • Manage and run all demand-side forecasting process, interventions and meetings
    • Be the one source of truth across categories, and assist in prioritising categories or brands when necessary
    • Use detailed data, analytics, trends and history to challenge forecasts to reflect most accurate figures

    Investment demand impact

    • Perform post investment/ launch demand impact reviews. Some examples as follows:
    • Campaign effectiveness review
    • Promo review.
    • Assets – Fridges placed demand impact review
    • Store/outlet elements/ makeup impact on demand – Gondolas, Wine lists
    • Store Execution impact on demand - A²QVP² levers review.

    Portfolio management

    • Review the full Heineken Beverages portfolio:
    • Providing insights on profitability and demand changes,
    • Providing recommendations for SKU introductions and culling
    • Provide tactical recommendations on adapting global brand strategies to the South African market demand
    • Manage write-offs and stock expiry across the value chain

    Job Requirements

    Education

    • A 3-year Degree, finance, logistics, Data science

    Experience

    • Minimum of 8 years’ experience (preferably 10) in an FMCG Data Management and analytical environment.
    • Data Management and analytics
    • Commercial Analytics
    • Operations Management
    • Project Management
    • Revenue Management
    • Frontline Sales Operations
  • Aptitude Tests

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