PG Advertising Agency

  • Accra
  • PG Advertising Agency
Job Description:

  • A reputable advertising company in Ghana is seeking to employ talented persons for the following vacancy: Copywriter

    Purpose of the job

    • The purpose of this role is to plan, organise and manage all contents, concepts and build clients brands to produce the desired outcome of a high-quality product or service that satisfies our clients / customer demands

    Key Responsibilities and duties

    • Come up with creative concepts or copy and content to build clients brands
    • Ensure top-notch product of concepts through all media forms (360) Radio Radio, TV, Press, Flyer, etc)
    • Conduct market research to help create new strategies to promote client product/service
    • Ensure that copy and content are consistent with clients brand specifications
    • Come up with PR write-up and press releases to push clients brands
    • Come up with innovative ideas to nurture / build brands (BTL, ATL)

    Qualification Required & Experience

    • Bachelor’s Degree in Public communication and/or journalism, social sciences or other related field
    • Long standing experience in copywriting will be a plus agency
    • 7 years post qualification experience, 5 years of which should be in a senior management position with a reputable advertising agency
    • Must have good communication and interpersonal skills
    • Excellent communicator both written and verbal with confidence in working with and engaging with diverse customer group
    • Must be multi-creative with skills and interests that go beyond copy-writing and bring a unique POV to your creative style
    • Must possess strong aptitude for and interest in public and leadership skills

    Location: Accra

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