Donewell Insurance LTD

  • Accra
  • Donewell Insurance LTD
Job Description:

  • Donewell Insurance LTD is seeking to recruit Head of Channels.

    Job Summary

    • To lead the Marketing Team to actively drive the Marketing activities of DIL by generating ideas and impact models that have a direct effect on both the top and bottom lines of the business

    Duties and Responsibilities

    • Manage the channels of business and ensure effective distribution of DIL’s products
    • Sell DIL products through a large number of different channels
    • Lead and identify new marketing opportunities to sell DIL’s products
    • Generate new product lines by coordinating client service and marketing relations with DILs business strategies
    • Develop and implement strategies for segmentation and targeting of markets
    • Work with all stakeholders to ensure marketing activities agree with the sales plans
    • Keep a pulse on channel partner trends and drive marketing excellence across the organisation
    • Measure and report on the effectiveness of sales enablement investments
    • Responsible for driving strategy and growth within the assigned target customer base
    • Serve as a highly visible internal evangelist to the marketing, sales and transformation organisation
    • Organise and execute campaigns through internal resources and external vendors
    • Track and optimise the performance of new and existing partnerships
    • Set the strategic and tactical direction for channel marketing activities that generate revenue in all the regions
    • Maintain accurate tracking mechanisms and analyze action plans for management insight
    • Ability to document, plan, market and execute programs using quarterly review templates

    Qualification Required & Experience

    • Master’s or Bachelor’s Degree in Business, Marketing or Project Management
    • Exhibit strong leadership, problem-solving and time management capabilities
    • Experience in managing multiple sales channels
    • Knowledge in insurance is an advantage
    • Fair appreciation of Project Management

    Location: Accra

  • Aptitude Tests

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